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Marketing Strategy: A Decision Focused Approach: 5th (Fifth) Edition

Name: Marketing Strategy: A Decision Focused Approach: 5th (Fifth) Edition
Author: Harper W. Boyd, John Mullins, John Mullins, John W. Mullins Orville C. Walker
ISBN: 978B0087BVXJ3

AuthorHarper W. Boyd, John Mullins, John Mullins, John W. Mullins Orville C. Walker

PublisherMcGraw-Hill Companies, The

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Book Details

Author(s)Harper W. Boyd, John Mullins, John Mullins, John W. Mullins Orville C. Walker

PublisherMcGraw-Hill Companies, The

ISBN / ASINB0087BVXJG

ISBN-13978B0087BVXJ3

MarketplaceFrance 🇫🇷

Description

A college textbook for a marketing class.