Free: The Future of a Radical Price

HardCover. Pub Date: October 2012 Pages: 320 Language: Chinese in Publisher: CITIC Publishing Free business model business model it represents is the digital network era commercial future. Free in this book. Chris Anderson. the new free is not a left pocket out. right pocket into marketing trick. but a drive down to the cost of goods and services zero new ability. In the 20th century. free is a powerful marketing tool in the 21st century. it has become a new economic model. What is the free business model? According to the authors say. this new type of free business model is a built in computer bytes on the basis of economics. rather than in the past to establish physical atoms on the basis of economics. This is a unique feature of the digital age. if something became software. its costs and prices will inevitably tends to zero. This trend is creating a huge amount of new ec...