Passive Letter Series: Contact the Hard To Reach Decision Makers (Sales Prospecting Book 6)

The purpose of this ebook is to explain how passive letters can be used to reach hard to reach decision makers. It will also show how to generate inbound leads from interested prospects with the passive letter.

After completing ebook, you will be able to:
• Define the Passive Letter Series
• Describe the structures for three types of letters
• Recognize the optimal mailing schedule
• Describe how to create an automatic implementation of passive letters