How to Sell Anything to Anyone: 21 Ways to Faster and Better Sales

In the words of Zig Ziglar, if people like you, they’ll listen to you, but if they trust you, they’ll do business with you. Trust is the secret to doing business. It is the secret to being able to sell, persuade and get a commitment from people who ordinarily would not listen to you. This book identifies some strategies you can adopt to increasing your sales proficiency in no time at all.