AcmeEntrepreneur - Introduction to Entrepreneurship

This is a unique book introducing the key aspects of entrepreneurship and business building.

It teaches about organizational structure, markets, technology and intellectual property, project management, marketing and sales with in depth coverage on new media and advertising techniques such as mobile advertising, stock market, Silicon Valley style fund-raising with angels and venture capitalists, term sheets and basic legalese for your business, reading financial statements and much more. The book is up-to-date with latest forms of mobile advertising to internet frauds and current market landscape.

Its like an awesome to-the-point mini MBA for under $20. Reading level is at 10-12th grade but anybody interested in learning business can read it. Even adults will find a lot of valuable information in this book. Absolutely great value.

This unique book is written by Aditya Mittal who is an author, serial entrepreneur, and Stanford alum. He has taken business courses in marketing, venture capital and more. He has practical experience raising funds from investors and with early stage start-ups as well as working in technology for organizations such as NASA.