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[ How Brands Become Icons: The Principles of Cultural Branding ] By Holt, Douglas B ( Author ) [ 2004 ) [ Hardcover ]
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Book Details
Author(s)
Douglas B Holt
Publisher
Harvard Business School Press
ISBN / ASIN
B00EEHGY7S
ISBN-13
978B00EEHGY71
Marketplace
France 🇫🇷
Description
How Brands Become Icons: The Principles of Cultural Branding [ How Brands Become Icons: The Principles of Cultural Branding by Holt, Douglas B ( Author ) Hardcover Nov- 2004 ] Hardcover Nov- 01- 2004
