The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly (Paperback) - Common

Name: The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly (Paperback) - Common
Author: By (author) David Meerman Scott
ISBN: 978B00FFBNIX2

Author By (author) David Meerman Scott

Publisher John Wiley & Sons Inc

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Book Details

Author(s) By (author) David Meerman Scott

Publisher John Wiley & Sons Inc

ISBN / ASIN B00FFBNIXU

ISBN-13 978B00FFBNIX2

Sales Rank #1,654,622

Marketplace United States 🇺🇸

Description

The benchmark guide to marketing and PR, updated with the latest social media and marketing trends, tools, and real-world examples of success The New Rules of Marketing & PR, 4th Edition is the pioneering guide to the future of marketing, an international bestseller with more than 300,000 copies sold in over 25 languages.