Author Power: Profit Before You Publish

Author Power by Lynn Isenberg reveals case studies and how-to scenarios for authors to empower themselves to generate income and enhance distribution before (and after) publishing. Foreword by SJ Hodges. Special thanks to SpacePen.com.

Author Power is packed with invaluable information, stories, road maps, and experiences about how to empower yourself as an author, publisher, marketer, and impresario. The Impresario is like the book conductor who pushes your publishing forward. You must be a passionate impresario (producer who handles finances and pulls everything together) to ensure a profitable book and success story.

This is a comprehensive approach to a new way of publishing that puts the economic power in the pen and wallet of the author to continue to create and build win-wins for authors, publishers, and additional value for readers. This book teaches you how to leverage the advent of technology and changing economic models to protect the livelihood of the creator. It guides impresario authors through every step in a new way of publishing, whether it’s self-publishing, hybrid or partnership publishing, or even traditional publishing. It opens the pages and shifts the paradigm to honor the words of expression, new ideas, and the inherent foundations of democracy. Are you ready?

• Generate income from your writing BEFORE you publish
• Learn how to create, build, and leverage assets
• Learn how to make cross-promotional opportunities
• Learn to identify, craft and close new revenue streams
• Apply new tools and platforms for book discoverability
• Develop guts, imagination, and persistence as keys to success

ADVANCE PRAISE
“For anyone who wants to write a book and be compensated for it, this is a must read. Using case studies based on her own successful journey, Isenberg delivers an informative “how to” that teaches authors how to negotiate the new frontier of publishing, and - just as importantly - how to make money before they're even out of the gate.” ~ Pablo Fenjves, NYT Times Bestselling Author & Screenwriter, “Man on a Ledge”

”Author Power is like jet fuel for next-age publishing and promotion that leverages an author’s creative assets (and energy) to amplify all possible revenue streams. Ignore this book at your peril.” ~ Jon Samsel, CMO, Coin of Sale; Author, Writing for Interactive MultiMedia

“Lynn shares her secrets on how to leverage story into profit and that’s the genius of Author Power!” ~ Frank Beddor, Author/ Producer, The Looking Glass Wars Trilogy, There’s Something About Mary, Wicked, The Juliet

”Author Power is a game changer – shifting the economic power of writing into the hands of the writers.” ~ Andrew Bird, Marketing Leader, Deloitte; Author, Putting the Profit in Nonprofit

“Every author, whether they are traditionally published, self-published or aspiring, needs to read this book.” ~ SJ Hodges, Celebrity Ghostwriter

”Author Power creates a disruptive narrative on the form of narrative itself with advocacy for writers everywhere and at every stage of their careers.” ~ Josh Linkner, CEO/Managing Partner, Detroit Venture Partners; NY Times Bestselling Author, Disciplined Dreaming, The Road to Reinvention

”Author Power fast-tracks your publishing journey and gives you tools to compensate your hard work before your book leaves your desktop!” ~ Liz H. Kelly, Founder, Goody PR/Goody Awards; Author, Smart Man Hunting

“When the entertainment and advertising business changed forever with the evolution of the Internet and ubiquitous content, Lynn Isenberg not only reinvented herself, but reinvented ways to do business--innovating TV, web content, books, business, and ultimately box office. AUTHOR POWER makes convergence a reality, not a buzz word. Thanks Lynn, for putting into words what we all are experimenting with and validating new ways we will finance and consume content.” ~ Kevin Foxe, Producer/Director, The Blair Witch Project, Jackson Horn, T