The Artist's Guide to Success in the Music Business (2nd edition): Chapter 6: The Music Business Plan

The Artist's Guide to Success in the Music Business, 2nd Edition, is a detailed analysis of the subjects that all musicians should understand and apply to pursue a successful and sustainable career in music today.

Full of practical advice, this music industry book provides comprehensive details on how to achieve self-empowerment and optimize your success in today's music business. From production and performance tips to marketing and career-building advice, this music business book instructs and empowers artists on how to take the hard-earned lessons of a fellow musician and put them to work in their own careers. Take your music from passion to profession. Loren Weisman serves up lessons culled from his 20 years as a working musician and a music business consultant. Get straight-talk from the road and the studio in areas such as:

• Creating the best plan for their career
• Touring
• Booking gigs
• Performing
• Recording from pre- through post-production
• Branding a band
• Fundraising and working with investors
• Marketing and promotions