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Thomas H. Davenport, a professor at Babson College, Jeanne Harris, an executive research fellow and senior executive at Accenture's Institute for High Performance, and Jeremy Shapiro, an executive director in human resources at Morgan Stanley, write about what the best companies know about their employees - and how they use that information to outperform their rivals.
This article was first published in the October 2010 issue of Harvard Business Review.