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- Get massive exposure for your book, no special computer skills needed -- trade published or self published, fiction or nonfiction
- Discover why authors fail with paid advertising, pay-per-click, fee-based reviews, and "bestseller" campaigns
- Blog to connect with readers, driving them to Amazon and bookstores
- Boost your visibility with Google, use Facebook for viral marketing
- Ignite word of mouth with Web social networks
- Capitalize on peer content and "amateur" book reviews