Customer Success is Key: How a Small Manufacturer Transformed into an Internet of Things (IoT) Solutions Provider and Unlocked $2 Million in SaaS Revenue
Book Details
Author(s)Christian Shaffer
PublisherChristian K. Shaffer
ISBN / ASINB017Y0Z8T6
ISBN-13978B017Y0Z8T4
MarketplaceIndia 🇮🇳
Description
Customer Success is Key is a story about how a small company supercharged its business model with a connected products strategy, transformed itself from a traditional manufacturer into an Internet of Things (IoT) solutions provider and cultivated over $2 million dollars of recurring revenues with game-changing cloud services.
I’ve seen first-hand how connected products working in the physical world can save countless man hours and give back valuable time for more meaningful endeavors. I’m not kidding when I say I’ve seen a room full of Traffic Safety stakeholders get giddy with excitement when I clicked a button and generated a report with a month’s worth of traffic data in under five seconds.
It’s worth noting that prior to using our connected product solutions that automated the data retrieval and reporting process, this data analysis did not come so easy. The Officers in this particular northeastern police department were tasked to collect this data rain or shine, sleet or snow, by retrieving each speed display sign from the streets, plugging a USB cable into a PC from the sign, uploading the data to a file, naming the data file with a street name and date range so it made sense to them if they needed to access it later. Now after retrieving data manually and naming the data sets to individual files these guys also had the honor of using a clunky desktop software to load the data into a very basic set of speed and volume reports for analysis.
Are you starting to see why the room was so aglow with enthusiasm and relief?
Make no mistake about it, the productization of data from connected devices has the power to not only make us more efficient; it can literally improve our lives as well as our moods.
This book offers real lessons, learned the hard way by a pioneering small manufacturing company that forged ahead with a bold IoT initiative. In its pages you will be given:
• An engaging perspective on the disruptive market conditions that prompted the transformation process and the risks and rewards associated with an IoT initiative
• Invaluable advice on the #1 mistake to avoid when planning an IoT initiative so you can truly future proof your business and avoid a lot of headaches along the way
• A detailed look at the transition from a once and done hardware sales model to a subscription based revenue model and the customer success plan that generated over $2 million in recurring revenues
Successful IoT initiatives will afford proactive manufacturers the opportunity to augment their low margin hardware assets with useful software services that will create more value for their customers and ultimately drive significant streams of new revenue. These value added revenue drivers will introduce new business models to traditional manufacturers and will require new customer support models. With the introduction of subscription based services the customer life cycle no longer ends with the shipment of product rather that will just be the beginning of an exciting new business movement called Customer Success.
Customer Success is Key is a connected products strategy guide that includes high-level executive insights and granular details about growing revenues in one concisely written work.
Scroll to the top and purchase this invaluable resource now!
I’ve seen first-hand how connected products working in the physical world can save countless man hours and give back valuable time for more meaningful endeavors. I’m not kidding when I say I’ve seen a room full of Traffic Safety stakeholders get giddy with excitement when I clicked a button and generated a report with a month’s worth of traffic data in under five seconds.
It’s worth noting that prior to using our connected product solutions that automated the data retrieval and reporting process, this data analysis did not come so easy. The Officers in this particular northeastern police department were tasked to collect this data rain or shine, sleet or snow, by retrieving each speed display sign from the streets, plugging a USB cable into a PC from the sign, uploading the data to a file, naming the data file with a street name and date range so it made sense to them if they needed to access it later. Now after retrieving data manually and naming the data sets to individual files these guys also had the honor of using a clunky desktop software to load the data into a very basic set of speed and volume reports for analysis.
Are you starting to see why the room was so aglow with enthusiasm and relief?
Make no mistake about it, the productization of data from connected devices has the power to not only make us more efficient; it can literally improve our lives as well as our moods.
This book offers real lessons, learned the hard way by a pioneering small manufacturing company that forged ahead with a bold IoT initiative. In its pages you will be given:
• An engaging perspective on the disruptive market conditions that prompted the transformation process and the risks and rewards associated with an IoT initiative
• Invaluable advice on the #1 mistake to avoid when planning an IoT initiative so you can truly future proof your business and avoid a lot of headaches along the way
• A detailed look at the transition from a once and done hardware sales model to a subscription based revenue model and the customer success plan that generated over $2 million in recurring revenues
Successful IoT initiatives will afford proactive manufacturers the opportunity to augment their low margin hardware assets with useful software services that will create more value for their customers and ultimately drive significant streams of new revenue. These value added revenue drivers will introduce new business models to traditional manufacturers and will require new customer support models. With the introduction of subscription based services the customer life cycle no longer ends with the shipment of product rather that will just be the beginning of an exciting new business movement called Customer Success.
Customer Success is Key is a connected products strategy guide that includes high-level executive insights and granular details about growing revenues in one concisely written work.
Scroll to the top and purchase this invaluable resource now!
