Starting a martial arts club presents new and scary challenges. This will help you succeed.

Reviews

Ryan, Aikido – “This book is an excellent read, and the lessons it teaches seem to go far beyond martial arts.”

William, Kempo – “Due to the knowledge, clarity, and generalizability presented in this book, I would definitely recommend it to anyone who is interested in starting a martial arts group.”

Dan, Karate – “Allen goes over every possible detail of starting a martial arts club. It is an extremely useful book. This is not a “get rich quick” guide at all. I take a look at this book at least once a week to get inspiration when I’m facing a problem.”

Joseph, Judo – “This is by far the best business guide I have ever read for the martial arts industry. Allen’s advice is simple, effective, and thorough. Five stars!”
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Martial arts skill alone won't make a great martial arts club. For your martial arts club to be amazing, you need knowledge of business, psychology and education. I cover all of these things in "Teaching the Martial Arts." This book applies to ANY martial art. I focus on the much needed aspect of starting and maintaining a class from a business standpoint.

"Teaching the Martial Art" goes through all of the crucial steps of running a martial arts business.

- How do you know you are ready to start teaching?

- How can I find a facility to teach out of?

- When will I be ready to move locations?

and most importantly...

- How to get and keep students!

I have 15 years of martial arts experience. I have been creating clubs for about 10 years. I have taken an in depth look at what it takes to create a thriving martial arts family, and let me tell you... it isn't easy, but it VERY worth it.