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Strategic Brand Management: Building, Measuring, and Managing Brand Equity (4th ED) [INTERNATIONAL PAPERBACK] Buy on Amazon

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Strategic Brand Management: Building, Measuring, and Managing Brand Equity (4th ED) [INTERNATIONAL PAPERBACK]

AuthorKevin Lane Keller
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Book Details

Author(s)Kevin Lane Keller
ISBN / ASINB01FD7U072
ISBN-13978B01FD7U071
MarketplaceUnited Kingdom  🇬🇧

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