Art of Creating Tornado in Teacup: Find the Magic in Marketing

“Marketing is not that which you read chapter by chapter, it is what you learn from experience by experience.” Concepts with Examples, Real time Case studies are discussed for developing a approach in Marketing to the reader.

What you can find in this book is ...

How a German businessman Starts a company with only Investment of Champagne Bottle?
What is behind the best selling cigarette in the world?
How Negative Publicity can become positive?
Placing the product in right place
Using Available resources in a right way
Decoy pricing concept
How bringing Uniqueness to a Business helped?
Show how much you believe in your product
Art of Making Customer Happy when they are paying you
Make sure you adjust to Local Market
Wording of the Advertisement
Quick Marketing Tips for some General Businesses
How to make a viral video?
How a product itself became Viral?
Affinity Marketing (Concept)
Push & Pull Marketing (Concept)