Pairing Fraser Seitel s unique, humorous voice with the most up-to-date case studies, interviews, news photos, and other techniques, the Practice of Public Relations is truly an in-your-face Public Relations textbook.
The 12th edition continues the theme of giving readers the knowledge and skills they need to know to be successful in today s world of public relations including heavy emphasis on social media and ethics.
The Practice of Public Relations (12th Edition)
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Book Details
Author(s)Fraser P. Seitel
PublisherPearson
ISBN / ASIN0133083578
ISBN-139780133083576
AvailabilityUsually ships in 24 hours
Sales Rank118,758
CategoryBusiness & Economics
MarketplaceUnited States 🇺🇸
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