This comprehensive, market-leading text emphasizes the three major driving forces behind e-commerce—technology change, business development, and social issues—to provide a coherent conceptual framework for understanding the field.
E-Commerce 2012: Business, Technology, Society
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Book Details
PublisherPrentice Hall
ISBN / ASIN0138018812
ISBN-139780138018818
Sales Rank669,653
CategoryBusiness & Economics
MarketplaceUnited States 🇺🇸
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