The Discipline Of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market

The consulting firm that produced Reengineering the Corporation offers a strategy for reinventing competitiveness that focuses on one value discipline--customer intimacy, product leadership, or operational excellence--to outshine the competition. 250,000 first printing. $175,000 ad/promo. Tour.

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• Competitive Strategy: Techniques for Analyzing Industries and Competitors
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