Hybridization of MNE Subsidiaries: The Automotive Sector in India
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Book Details
Author(s)Florian Becker-Ritterspach
PublisherPalgrave Macmillan
ISBN / ASIN0230206697
ISBN-139780230206694
AvailabilityIn stock. Usually ships within 2 to 3 days.
Sales Rank12,424,647
CategoryBusiness & Economics
MarketplaceUnited States 🇺🇸
Description ▲
MNEs setting up subsidiaries in emerging markets face the ongoing question to what extent they can transfer their home-grown or global organizational models. This book looks at how the cross-border transfer of production models in MNEs is related to strategic choices of firms and different kinds of contextual differences between countries.
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