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Mao in the Boardroom: Marketing Genius from the Mind of the Master Guerrilla

Author Stricker, Gabriel
Publisher St. Martin's Griffin
Category Business & Economics
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14.99 USD
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Book Details
ISBN / ASIN0312310854
ISBN-139780312310851
AvailabilityOnly 1 left in stock - order soon.
Sales Rank71,102
MarketplaceUnited States 🇺🇸

Description

Steve Jobs, Richard Branson, and Ben and Jerry may think they were the first guerrilla marketers, but Mao beat them to the punch years ago. Get ready for the lessons of success from the original “Chairman” of the board. This is the new Little Red Book for a capitalist world.
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