Ready, Fire, Aim: Zero to $100 Million in No Time Flat

Whether you’re thinking about starting a new business or growing an existing one, Ready, Fire, Aim has what you need to succeed in your entrepreneurial endeavors. In it, self-made multimillionaire and bestselling author Masterson shares the knowledge he has gained from creating and expanding numerous businesses and outlines a focused strategy for guiding a small business through the four stages of entrepreneurial growth. Along the way, Masterson teaches you the different skills needed in order to excel in this dynamic environment.

• The Reluctant Entrepreneur: Turning Dreams into Profits
• The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies
• The Boron Letters
• Scientific Advertising
• The Pledge: Your Master Plan for an Abundant Life
• Street Smarts: An All-Purpose Tool Kit for Entrepreneurs
• The Ultimate Sales Letter: Attract New Customers. Boost your Sales.
• How to Write a Good Advertisement: A Short Course in Copywriting
• Ogilvy on Advertising
• Getting Everything You Can Out of All You've Got: 21 Ways You Can Out-Think, Out-Perform, and Out-Earn the Competition