This information-packed resource tells you how to improve profitability through marketing and merchandising.
This book includes:
* Comprehensive listing of trade organizations, information bureaus, and agencies offering promotional information.
* Appendix listing wineries that are producing secondary wine labels.
* A new chapter on low and nonalcoholic beverages.
* New statistics on microbreweries.
* Vintage charts.
Professional Beverage Management (Culinary Arts)
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Book Details
Author(s)Bob Lipinski, Kathleen A. Lipinski
PublisherWiley
ISBN / ASIN0471287377
ISBN-139780471287377
MarketplaceFrance 🇫🇷