Winning with the P&G 99: 99 Principles and Practices of Procter Gambles Success

Examines the company's corporate culture to identify the beliefs, codes of conduct, and rules of engagement responsible for success

• Rising Tide: Lessons from 165 Years of Brand Building at Procter & Gamble
• Hitting the Sweet Spot: How Consumer Insights Can Inspire Better Marketing and Advertising
• Building a StoryBrand: Clarify Your Message So Customers Will Listen
• Soap Opera : The Inside Story of Procter & Gamble
• No-Nonsense Management: A General Manager's Primer
• When Core Values Are Strategic: How the Basic Values of Procter & Gamble Transformed Leadership at Fortune 500 Companies
• The Game-Changer: How You Can Drive Revenue and Profit Growth with Innovation
• No-Nonsense Management: A General Manager's Primer