Key Marketing Skills

Name: Key Marketing Skills
Author: Peter Cheverton
ISBN: 9780749442989

Author Peter Cheverton

Publisher Kogan Page

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Book Details

Author(s)Peter Cheverton

PublisherKogan Page

ISBN / ASIN0749442980

ISBN-139780749442989

MarketplaceFrance 🇫🇷

Description ▲

This is a brand new edition that focuses on the practical issues faced by today's marketing professionals. It is truly about turning strategy into action and provides answers to key marketing issues: