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Persuading People (Pocket Mentor)

Author Harvard Business Review Press
Publisher Harvard Business Review Press
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Book Details
ISBN / ASIN1422122735
ISBN-139781422122730
AvailabilityOnly 2 left in stock (more on the way).
Sales Rank26,639
MarketplaceUnited States 🇺🇸

Description

Persuasive people generate real value for their companies by turning ideas into action. But persuasion isn't easy: It takes practice, patience, and psychological savvy. That's where this new volume comes in--by enabling you to:
· Build your credibility
· Adapt your pitch to your audience
· Win your listeners' minds and hearts
· Overcome resistance to your proposals
· Leverage the forces that move people to embrace new ideas