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Emotional Capital: Maximising the Intangible Assets at the Heart of Brand and Business Success

Author Kevin Thomson
Publisher Capstone
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Book Details
Author(s)Kevin Thomson
PublisherCapstone
ISBN / ASIN1841120987
ISBN-139781841120980
Sales Rank4,778,457
MarketplaceUnited States 🇺🇸

Description

In Emotional Capital, Thomson illustrates the real-life impact of a fired-up workforce on financial performance and shows how to manage and leverage knowledge and emotion to drive positive change and lasting business success.