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Towards value-based pricing-An integrative framework for decision making [An article from: Industrial Marketing Management]
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Book Details
Author(s)A. Hinterhuber
PublisherElsevier
ISBN / ASINB000RR0B1Y
ISBN-13978B000RR0B19
AvailabilityAvailable for download now
Sales Rank9,361,791
MarketplaceUnited States 🇺🇸