How the Net Promoter Score (NPS) Can Drive Growth: The Economic Advantage of Superior Customer Relationships

Name: How the Net Promoter Score (NPS) Can Drive Growth: The Economic Advantage of Superior Customer Relationships
Author: Fred Reichheld
ISBN: 978B001GLLSM1

Author Fred Reichheld

Publisher Harvard Business School Press

📄 Viewing lite version Full site ›

🌎 Shop on Amazon — choose country

🇺🇸 USA 🇨🇦 Canada 🇬🇧 UK 🇩🇪 Germany 🇫🇷 France 🇮🇳 India

⌛ 🇫🇷 France pricing being fetched… Prices will appear once fetched — usually within a few minutes.

View in: 🇺🇸 USA

Book Details

Author(s)Fred Reichheld

PublisherHarvard Business School Press

ISBN / ASINB001GLLSMQ

ISBN-13978B001GLLSM1

MarketplaceFrance 🇫🇷

Description ▲

Companies need to understand the economic value that results from building better customer relationships. This chapter looks at some real-life examples of high-quality customer relationships generating economic benefits.