By Phillip Kotler - Marketing Management: Analysis, Planning, Implementation, and Control: 9th (nineth) Edition

Name: By Phillip Kotler - Marketing Management: Analysis, Planning, Implementation, and Control: 9th (nineth) Edition
Author: Phillip Kotler
ISBN: 978B009WZNNE3

Author Phillip Kotler

Publisher Prentice Hall Professional Technical Reference

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Book Details

Author(s)Phillip Kotler

PublisherPrentice Hall Professional Technical Reference

ISBN / ASINB009WZNNEY

ISBN-13978B009WZNNE3

MarketplaceIndia 🇮🇳

Description ▲

Comprehensive textbook written in 1997 on marketing management techniques