Taking advantage of a vulnerable group? Emotional cues in ads targeting parents.(advertising)(Report): An article from: Journal of Consumer Affairs

Name: Taking advantage of a vulnerable group? Emotional cues in ads targeting parents.(advertising)(Report): An article from: Journal of Consumer Affairs
Author: Julie V. Stanton, Deirdre T. Guion
ISBN: 978B00HMI1KR9

Author Julie V. Stanton, Deirdre T. Guion

Publisher American Council on Consumer Interests

📄 Viewing lite version Full site ›

🌎 Shop on Amazon — choose country

🇺🇸 USA 🇨🇦 Canada 🇬🇧 UK 🇩🇪 Germany 🇫🇷 France 🇮🇳 India

9.95 USD

🛒 Buy New on Amazon 🇺🇸

✓ Available for download now

Book Details

Author(s)Julie V. Stanton, Deirdre T. Guion

PublisherAmerican Council on Consumer Interests

ISBN / ASINB00HMI1KRA

ISBN-13978B00HMI1KR9

AvailabilityAvailable for download now

Sales Rank99,999,999

MarketplaceUnited States 🇺🇸