Entrepreneurship
Book Details
Author(s)Robert D. Hisrich, Michael P. Peters
PublisherMcGraw-Hill College
ISBN / ASIN0072314060
ISBN-139780072314069
MarketplaceFrance 🇫🇷
Description
Entrepreneurship by Hisrich and Peters is intended for the undergraduate and graduate courses in entrepreneurship and has been designed to instruct students on how to formulate, plan and implement a new venture. Students are exposed to detailed descriptions of 'how to' embark on a new venture in a logical manner. Actual case studies and entrepreneur profiles help illustrate successful and not-so-successful ventures.

