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Marketing Engineering: Computer-Assisted Marketing Analysis and Planning (2nd Edition)

Name: Marketing Engineering: Computer-Assisted Marketing Analysis and Planning (2nd Edition)
Author: Gary L. Lilien, Arvind Rangaswamy
ISBN: 9780130355492

AuthorGary L. Lilien, Arvind Rangaswamy

PublisherPearson Education

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Book Details

Author(s)Gary L. Lilien, Arvind Rangaswamy

PublisherPearson Education

ISBN / ASIN0130355496

ISBN-139780130355492

MarketplaceUnited States 🇺🇸