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IMC PlanPro Handbook and IMC PlanPro Software Package for Integrated Advertising, Promotion and Marketing Communications

AuthorKenneth E. Clow
PublisherPrentice Hall
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Book Details

Author(s)Kenneth E. Clow
PublisherPrentice Hall
ISBN / ASIN0132090708
ISBN-139780132090704
MarketplaceUnited States  🇺🇸

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