Understanding Attitudes and Predicting Social Behavior

Name: Understanding Attitudes and Predicting Social Behavior
Author: Icek Ajzen, Martin Fishbein
ISBN: 9780139364358

PublisherPearson

Shop on Amazon — choose your country

56.61 70.20 USD

Usually ships in 24 hours

Book Details

PublisherPearson

ISBN / ASIN0139364358

ISBN-139780139364358

AvailabilityUsually ships in 24 hours

Sales Rank538,236

MarketplaceUnited States 🇺🇸

Core text in attitude courses. Explains "theory and reasoned action" model and then applies the model to various cases.