The Challenger Customer: Selling to the Hidden Influencer Who Can Multiply Your Results
Book Details
Author(s)
brent adamson
Publisher
portfolio uk
ISBN / ASIN
0241196566
ISBN-13
9780241196564
Availability
Usually ships in 2-3 business days
Sales Rank
#690,441
Category
Paperback
Marketplace
United States 🇺🇸
Description
Four years ago, the bestselling authors of The Challenger Sale overturned decades of conventional wisdom with a bold new approach to sales. Now their latest research reveals something even more surprising: Being a Challenger seller isn't enough. Your success or failure also depends on who you challenge.
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