https://www.ebooknetworking.net/books_detail-0844233552.html

Sales Promotion Essentials : The 10 Basic Sales Promotion Techniques... and How to Use Them

Name: Sales Promotion Essentials : The 10 Basic Sales Promotion Techniques... and How to Use Them
Author: Don Schultz
ISBN: 9780844233550

AuthorDon Schultz

PublisherMcGraw-Hill

Shop on Amazon — choose your country

🇺🇸 USA 🇨🇦 Canada 🇬🇧 UK 🇩🇪 Germany 🇫🇷 France 🇮🇳 India

Buy New on Amazon 🇮🇳

Book Details

Author(s)Don Schultz

PublisherMcGraw-Hill

ISBN / ASIN0844233552

ISBN-139780844233550

MarketplaceIndia 🇮🇳

Description

This new edition offers students a solid foundation in sales promotion basics by explaining 10 basic techniques.

* Gets students involved by having them create hypothetical promotions based on models of success. * Provides real-life examples to stimulate classroom discussion as students examine and debate real cases. * Discusses the newest innovations in the field.