Essentials of Marketing
Book Details
PublisherCengage Learning
ISBN / ASIN1285142241
ISBN-139781285142241
Sales Rank492,944
MarketplaceUnited States 🇺🇸
Description
This textbook was a custom order for my university. It is loose leaf, has a different cover and claims to be a 12th edition but it contains virtually no differences to the 7th edition of Essentials of Marketing. The book in Image 1 (custom loose leaf). The book in Image 2 is the edition it is identical to.
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