7 Secrets of Marketing in a Multi-Cultural World
Book Details
Author(s)
Clotaire Rapaille
Publisher
Executive Excellence Publishing
ISBN / ASIN
1890009741
ISBN-13
9781890009748
Category
Hardcover
Marketplace
France 🇫🇷
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Description
7 Secrets of Marketing in a Multi-Cultural World offers strategies for applying cultural archetypes and the logic of emotion to make domestics and international marketing efforts more effective and profitable.
