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Identifying Overshot Customers: Uncovering New Routes for Growth

Name: Identifying Overshot Customers: Uncovering New Routes for Growth
Author: Scott D. Anthony, Mark W. Johnson, Joseph V. Sinfield, Elizabeth J. Altman
ISBN: 978B001GLLPU1

AuthorScott D. Anthony, Mark W. Johnson, Joseph V. Sinfield, Elizabeth J. Altman

PublisherHarvard Business School Press

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Book Details

Author(s)Scott D. Anthony, Mark W. Johnson, Joseph V. Sinfield, Elizabeth J. Altman

PublisherHarvard Business School Press

ISBN / ASINB001GLLPU6

ISBN-13978B001GLLPU1

MarketplaceUnited States 🇺🇸

Identifying Overshot Customers: Uncovering New Routes for Growth

Book Details

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