Are Your Sales Channels Crisis Ready (Revisiting Sales Channels)

The latest economic crisis necessitates the need for companies to revisit their sales
channels. Why? The drastically effected marketplace has altered factors like
sales potential, competitive landscape, customer preferences, partnerships, etc.
As these factors are the foundation for the initial strategies used in designing
sales channels, the changing environment dictates companies revisit their plans
around acquiring and cross / upselling to customers.