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Kurt Grashaw
Books by Kurt Grashaw
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When price discrimination becomes unethical or even a legal issue.
Kurt Grashaw
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Why might applications be built using prototyping as part of the SDLC methodology rather than by a pure prototyping methodology alone.
Kurt Grashaw
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What are the goals of acquisition and retention in an online context?
Kurt Grashaw
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What dimensions do digital signatures and hash digests add to public key encryption and how do they work?
Kurt Grashaw
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Discussing the difference between random sampling and stratified random sampling. When is it most appropriate to use stratified random sampling techniques?
Kurt Grashaw
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MBA PAPER: Hamleys E-Tail Evolution: A Case Study in the Toy Stores Web Site Growth.
Kurt Grashaw
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PayPal's Value Proposition and the Threats and Opportunities for E-commerce
Kurt Grashaw
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Identifying the consumer shopping needs that form the iPACE framework. How distinct consumer shopping goals present opportunities for internet retailers to better serve their customers.
Kurt Grashaw
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The value of the TOWS Matrix in strategy formulation. Do you agree with this way of generating strategic alternatives? Why or why not?
Kurt Grashaw
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A Research Proposal: Online Customer Relationship Marketing and Consumer Loyalty
Kurt Grashaw
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How does a marketing information system help companies to anticipate and adapt to change?
Kurt Grashaw
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Explain how an online credit card transaction works, identifying the five parties involved and describing how SSL is involved. What are the limitations of online credit card payment systems?
Kurt Grashaw
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Collective Articles for your MBA: Concentrated in eBusiness Technology
Kurt Grashaw
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What is organizational change? Describe and explain the forces for and resistances to organizational change.
Kurt Grashaw
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Collective Articles for your MBA: Human Resources (Collective Articles for your MBA: eBusiness Technology Book 11)
Kurt Grashaw
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The concepts of empowerment, self-managed teams, and cross-functional teams. A case for their inclusion in either a tall or flat organizational structure.
Kurt Grashaw
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What are the differences between a Thurstone and Likert scale? Under what conditions is the one to be preferred above the other?
Kurt Grashaw
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Why HR portals are a popular technological application among human resource managers.
Kurt Grashaw
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What are the seven basic steps in the procurement process?
Kurt Grashaw
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Identify and describe the major stages in the development of B2B commerce.
Kurt Grashaw
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The four different alternative types of B2B exchanges that are dependent on the type of purchasing and what is purchased
Kurt Grashaw
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MBA Paper: Getting to Know Me: Personalization Techniques in Online Marketing
Kurt Grashaw
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When critically reviewing a research article, what are some basic questions a researcher will want to ask in order to determine the quality of the article?
Kurt Grashaw
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The revolution in Internet marketing technologies: what are the three main broad impacts the Internet has had on marketing? (Collective Articles for your MBA: eBusiness Technology Book 4)
Kurt Grashaw
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Article Critique of Outsourcing and Offshoring
Kurt Grashaw
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What are the advantages and disadvantages of using an employee referral campaign for recruiting purposes?
Kurt Grashaw
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When might a quasi-experimental design be chosen over an experimental design? What considerations must a researcher make when deciding which approach to take?
Kurt Grashaw
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How can an employer protect itself from charges of discrimination in its interview process?
Kurt Grashaw
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Define and explain: supply chain management systems, supply chain simplification, and collaborative commerce, and the relationship between these concepts.
Kurt Grashaw
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Define the term industry structure and discuss the ways the Internet and e-commerce have changed the five forces that characterize industry structure.
Kurt Grashaw
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Why do incentive plans fail?
Kurt Grashaw
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How does knowing the level of measurement for variables help a researcher examine outcomes in a study? What is this relationship of precision and levels of measurement.
Kurt Grashaw
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