Cutlip & Center offers students the gold standard in public relations, providing the most up-to-date reference in the market.
This edition features several new chapters, examples, and information on how social media and globalization are shaping PR.
Cutlip and Center's Effective Public Relations (11th Edition)
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Book Details
Author(s)Glen M. Broom, Bey-Ling Sha
PublisherPearson
ISBN / ASIN0132669153
ISBN-139780132669153
AvailabilityUsually ships in 24 hours
Sales Rank128,364
CategoryBusiness & Economics
MarketplaceUnited States 🇺🇸
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