Search Books
Essentials of Statistics fo… Statistics for Management a…

Advertising and Integrated Brand Promotion

Author Thomas O’Guinn, Chris Allen, Richard J. Semenik,
Publisher South-Western College Pub
Category Business & Economics
📄 Viewing lite version Full site ›
🌎 Shop on Amazon — choose country
9.58 USD
🛒 Buy New on Amazon 🇺🇸
Share:
Book Details
ISBN / ASIN0324568622
ISBN-139780324568622
Sales Rank1,276,173
MarketplaceUnited States 🇺🇸

Description

Powerful and practical, current and cutting-edge, ADVERTISING AND INTEGRATED BRAND PROMOTION, 5e captures the thrill of advertising with its integrated learning experience, solid theory, real-world examples, and coverage of emerging trends.
Towers of gold, feet of clay: The Canadian banks
View
The Twelve Organizational Capabilities
View
The Looting Machine: Warlords, Tycoons, Smugglers and …
View
The Real-Life MBA: The No-Nonsense Guide to Winning th…
View
Collins Cape Revision Guide - Management of Business (…
View
Glencoe Mathematics for Business and Personal Finance,…
View
Economics: Ap Edition (A/P Economics)
View
Money, Banking and Financial Markets
View
Money, Banking, and Financial Markets
View