Advertising Campaign Strategy A Guide to Marketing Communication Plans By Parente (3rd, Third Edition)

Name: Advertising Campaign Strategy A Guide to Marketing Communication Plans By Parente (3rd, Third Edition)
Author: Donald Parente
ISBN: 978B003P37JZ5

Author Donald Parente

Publisher SouthWestern

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Book Details

Author(s)Donald Parente

PublisherSouthWestern

ISBN / ASINB003P37JZ8

ISBN-13978B003P37JZ5

Sales Rank2,475,166

MarketplaceUnited States 🇺🇸

Description ▲

This leading text not only illustrates what effective advertising campaigns are, but also demonstrates how to successfully execute them.