Advertising Account Planning: Planning and Managing an IMC Campaign
Book Details
PublisherM.E.Sharpe
ISBN / ASIN0765625636
ISBN-139780765625632
MarketplaceUnited Kingdom 🇬🇧
Description
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Title: Advertising Account Planning
Author: Kelley, Larry D./ Jugenheimer, Donald W.
Publisher: M E Sharpe Inc
Publication Date: 2010/10/01
Number of Pages: 214
Binding Type: HARDCOVER
Library of Congress: 2010022585
Title: Advertising Account Planning
Author: Kelley, Larry D./ Jugenheimer, Donald W.
Publisher: M E Sharpe Inc
Publication Date: 2010/10/01
Number of Pages: 214
Binding Type: HARDCOVER
Library of Congress: 2010022585
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