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Taking on Goliath: it's tough to unseat King Coke, but Pepsi's strategic initiatives may change the playing field. (Pepsi Cola's marketing move against Coca-Cola Co): An article from: Food Processing Buy on Amazon

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Taking on Goliath: it's tough to unseat King Coke, but Pepsi's strategic initiatives may change the playing field. (Pepsi Cola's marketing move against Coca-Cola Co): An article from: Food Processing

AuthorMary Ellen Kuhn
PublisherPutman Media, Inc.
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Book Details

Author(s)Mary Ellen Kuhn
PublisherPutman Media, Inc.
ISBN / ASINB00097SLSM
ISBN-13978B00097SLS8
MarketplaceUnited States  🇺🇸

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