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Advertising and Promotion: An Integrated Marketing Communic…
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Advertising and Promotion: An Integrated Marketing Communications Perspective
Author
George E. Belch
Publisher
McGraw-Hill Education
Category
Advertising
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Book Details
Author(s)
George E. Belch
Publisher
McGraw-Hill Education
ISBN / ASIN
0071314407
ISBN-13
9780071314404
Category
Advertising
Marketplace
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