Saying goodbye to the gorilla. (marketing strategies for advertising agencies): An article from: Canadian Manager

This digital document is an article from Canadian Manager, published by Canadian Institute of Management on June 22, 1992. The length of the article is 1145 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Saying goodbye to the gorilla. (marketing strategies for advertising agencies)
Author: Peter Barrow
Publication:Canadian Manager (Magazine/Journal)
Date: June 22, 1992
Publisher: Canadian Institute of Management
Volume: v17 Issue: n2 Page: p27(2)

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